Yes, I spelled 'Brouhaha' wrong on purpose.
I had planned out a lengthy, count 20 paragraphs, post about this story. Instead, I'm listing a few links because each one has it differences. You be the judge on who is right and who is wrong.
Coonelly 'scolded' Bar Owner: Warning... Bob Smizek alert.
'Pirates Lose' Beer Special Brings Bar Heat From Team: WTAE
Bar Discounted Beer Every Time The Pirates Lost; Team Bullies Them Into Ending Promotion: Deadspin
In essence, a local bar offered a discount of five cents off a pitcher of beer every time the Pirates lose a game. It's a consolation prize for fans who patronize the bar. It was taken as a jab at the ball club and someone within the Pirates' front office asked for a boycott of the bar using Pirates' letterhead in her communication. That caused the owner to contact the news media, which in turn caused Frank Coonelly to contact the owner, which caused everyone to jump all over this because the Pirates' Front Office is evil. Right?
My take on all this...
The Pirates suck. They have sucked for 18 years. They continue to suck. News media in Pittsburgh makes fun of them. Locals make fun of them. Other teams make fun of them. Yet, this little bar in Kennedy Township is the straw that broke the camel's back?
When I was 16, I did a stupid thing. To which everyone says, "Only one?" That week, yes. Anyway, I went with some friends and participated in egging a house on Halloween. What I didn't know was that everyone egged this house. It was listed in Zagat's guide to egging and corning houses. I swear.... (No, I don't, really.) Yet, apparently, my friends and I were that proverbial straw, because the homeowner chased us down and got my friend's plate number. The next day, cops called my house and I was fined $93. I also got grounded for the first and only time in my life where it lasted more than five minutes. I also had to miss a Def Leppard concert, which I paid for with my paper route money. Lesson learned.
The point is that the Pirates have been the egged house for so long that someone felt compelled to fight back against a semi-satirical jab at their losing streak. Now, it's a major news story. It didn't need to be.
Was the Pirates' employee wrong? Yes.
Was the promotion a bad idea? No.
Was Frank Coonelly rude and an 'arrogant ass' as the bar owner said in a WDVE interview? Maybe.
Frank has a track record and looks guilty, no matter what he says to the contrary about the incident. What he needs to do is take ownership of the situation that was created by his staff and promote the fact that it was a mistake and steps are being taken to readdress company policy about such matters. He should also make amends with the bar owner and she should make amends with him. Then he should go out and start winning some ball games or my friends and I will be looking for his house in the latest edition of "Places to TP in Pittsburgh".
Besides, what right do the Pirates have in even calling out this business? It's a free country. The only real loser is the bar, which would have ended up serving free beer by the All Star break.