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Thursday, February 21, 2013

The Angry Cast

It’s official!  I have launched myself into new self serving, egotistical, “look at me” heights.  I’m on YouTube.

The AngryCast made its debut this month with a couple of test videos, an ad for the upcoming series, and the first in a series of videos showcasing my lack of building skills in Minecraft.  The kicker?  You get to hear my voice.  Shudder.  Well, actually, in the first video, you can barely make me out, but it’s there.

Why am I torturing you with this?  Well, as the ever enterprising entrepreneur, I thought it was time to explore a new avenue and build the brand.   OK, Let’s face it.  It’s about money.  LOL.

When I first started the blog it was a war cry.  It was rage against the machine that is Hollywood.  An idea was formed for a stupid novelty website that would provide people with bad advice in the monosyllabic mumblings of myself as Mongo.  And when neither the capital or tech know how was available to realize that dream, I shelved AskMongo.    I wasn’t about to shell out money to domain sit while I got older and still no closer to designing a website. 

But, something snapped and I started writing posts about how bad Hollywood had become and it turned into  this blog.  Then, I got the idea to maybe sell merchandise for the blog and if that proved profitable, I would revisit the website idea and use the merchandise to fund it.  But that didn’t work either.  So, AskMongo crawled back into his hole.   Then, I started thinking of my rants in graphical terms and came up with the idea to sell t-shirts with pop culture parodies and an homage to my childhood cinema memories.   So,  I launched a shirt site and separate blog to cover that.

That blog, still exists today as a place where I can showcase my work and talk about how you can do what I’ve done, only better. 

Now, I’m taking it one step further.  YouTube videos to cover it all.

Of course, you know, this means I will have even less time on my hands.  Here’s why.  Once again, these stories are for your benefit.   Use me as an example of what not to do.

I am the lazy and cheap ass entrepreneur.  My design business costs me all of $50 a year and manages to bring in about a 25,000% ROI.  Trust me.  That’s not a lot.   It pays for my mortgage, a week’s worth of vacation, and Christmas. 

But still, it doesn’t hurt.  I put in maybe 10 hours a week of work towards it.  (I know.  It shows.)   So, I splurged and bought FRAPS to record videos.  I can record my desktop as well as games.  Yes, Minecraft.  LOL.  There will be others as time allows. But I also want to do older games.  Games I loved back in the days of MS-DOS.   However, I spent all of $37 dollars on this new media empire.  The microphone I got when I purchased a replacement PS3 for $50.  Windows Live Movie Maker came with my laptop. 

And as far as music is concerned, I’ve been sticking with Royalty Free music that is covered under the Creative Commons License.  That means you can use any music listed under this license for whatever purpose, including monetized YouTube videos and you are only obligated to give credit in the description. 

I will say that I can understand why it takes so long for videos to get produced. I spent a good 12 hours putting together a five minute video.  That included eight hours of actual in-game recording, two hours of video editing, one hour of narration recording, and one hour of uploading to YouTube with tagging and descriptions.

I’m still getting my legs under me and working out the bugs of the process.  For one, Windows Live Movie Maker is free and you get what you pay for in terms of quality.  It’s not bad, but there are times where the application chokes under the pressure of all that data.   It corrupts clips just to spite me, which cannot be compressed into a video file format, forcing me to do it in layers.  Many, many layers.   The different settings for each layer get confusing and in the first video, I had to go back and redo parts which led me to forget to turn the music volume down when I added the track back into the project.   It can be really frustrating to do all this at 11:30 at night. 

I’m planning on four main series of videos with no real schedule.

Mongo Smashes _____ (Insert Game Title):  Basically, me playing a game, badly,  and hopefully being interesting. Minecraft to start, more to come.

Build It Series:  Minecraft specific videos that will involve me giving a play by play narration of building anything in Minecraft, some items will be comment driven.

Rants:  Sometimes in games there are periods where you have to do menial tasks that take a long time.  In Minecraft it might be gathering material or exploring.  In these cases, I will use the time to just rant.  Think of it as a blog post set to music and video.    I will probably even read or expand on some of my favorite posts in this series.

Design It:  This is the shirt side of the video series as I give showcases or walkthroughs of designs I’ve done.

For those of you looking to get into this business, I will keep you posted on how the process is going.  I haven’t monetized the videos, yet.  I need more of a following.   But, with a little luck and creativity, I might be able to pull it off.  We’ll see.

Come take a look, subscribe, drop me a comment, and I’ll keep making more.

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